The secret to crafting a personal brand strategy, engaging your audience and influencers and leveraging the right tools for impactful promotion.

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In today’s saturated marketplace, the key to standing out isn’t just about presenting a fantastic product or service.

The key lies in YOU!


Your personal brand can be the decisive factor in rising above the noise, outshining competitors, and leaving a lasting impression that leads to success.

‘Infectious - How to Master Trust, Authority, and Influence with the 5-P-Preneur Personal Brand Blueprint’ is going to walk you through five key steps that are crucial when establishing your presence on the market. It’s going to cover five areas of personal branding which cover that all important customer question:
WHY should I buy from THIS brand or individual?

The 5 key components to building and promoting your Personal Brand:

Purpose

Delve into the core of your brand by understanding your unique 'WHO, WHAT, WHY.' Identify your true self and align it with your professional ambitions.

Persona

Develop a powerful personal brand persona that combines your experience, skills, expertise, and personality. This persona is your ticket to establishing trust and authority in your field.

People

Understand your target audience's thoughts, needs, and desires. Recognise who can influence your future success and tailor your brand to resonate with them.

Proposition

Craft a compelling 'Unique Positioning Statement' that defines what you want to be known for. Identify what makes you and your business trustworthy and reputable.

Promotion

Learn about the most effective tools and channels to target, engage, and communicate with your audience. Make your personal brand an active part of your marketing, both online and offline.

Perspective

The final P brings everything together - the role of perspective, mindset and motivation. Having a clear appreciation of yourself as a professional helps you to make informed decisions.

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Infectious - How to Master Trust, Authority, and Influence with the 5-P-Preneur Personal Brand Blueprint

176 pages including walking you through five key steps that are crucial when establishing your presence on the market - answering that all important customer question: WHY should I buy from THIS brand or individual?

Priced at:

£15

(Including postage to any UK address)
ORDER YOUR SIGNED COPY NOW
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About the author - Simon Clayton 

With over 25 years of experience, Simon is a seasoned business coach and educational specialist.

Throughout his career, Simon has owned, managed, and developed businesses, in addition to offering strategic leadership across diverse sectors in the UK and Europe.

In 2014, he founded Marketing Skills Academy, a consultancy acclaimed for its innovative approach in fostering robust leaders by unlocking their true potential.

Alongside these achievements, Simon is a Fellow of the Chartered Institute of Marketing (FCIM), an Associate Lecturer and Enterprise Mentor at Teesside University and Northumbria University Business Schools.

ORDER YOUR SIGNED COPY NOW!

Infectious - How to Master Trust, Authority, and Influence with the 5-P-Preneur Personal Brand Blueprint

176 pages including walking you through five key steps that are crucial when establishing your presence on the market - answering that all important customer question: WHY should I buy from THIS brand or individual?

Priced at:

£15

(Including postage to any UK address)
ORDER YOUR SIGNED COPY NOW
PayPal Acceptance Mark